Search Engine Optimization (SEO) Course

Course Detail
web-development-hop-lahore

ABOUT THE COURSE

Social media marketing is the use of social media platforms and websites to promote a product or service, increment deals, and drive site activity. It is one of the foremost effective methods that are used to syndicate content and increase your brand's visibility and awareness. The major social media platforms are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat.

Learning Outcomes

By the end of this course you will be able to develop the website on medium and large scale, you have known that how the combination of HTML, CSS, JS, MYSQL and Server side language works to develop a complete dynamic website. After that you will be able to deploy web code on live server.

Requirements

  • No pre-knowledge is required - interest is all you need!.
  • A Laptopor or a Mac is required.
  • No software is required in advance of the course (all software used in the course is free).

OUR CURRICULUM

Introduction to Social Media Marketing
  • Social Media Statistics
  • Social Media Situation Analysis
Introduction to YouTube
  • The Power of Video Marketing
  • Video Marketing Practices
  • YouTube Channel & its Practices
  • Ad Formats on YouTube
Introduction to LinkedIn
  • Best Practices for using LinkedIn
  • Personal & Corporate LinkedIn Pages
  • Advertising On Linked & ad formats
Instagram & Twitter
  • Introduction to Instagram
  • Instagram Advertising
  • Introduction to Twitter
  • Advertising On Twitter
Introduction to Facebook
  • The Benefits of using Facebook Marketing
  • Facebook Content Marketing
  • Setting a Facebook Content Strategy
  • Facebook Advertising
  • The ad manager and its feature
  • Ad formats & Networks
Introduction to Google+ & Blogging
  • Introduction to Google +
  • The Content Process
  • Introduction to Blogging & Blogging Practices
  • Introduction to Slide share, Pinterest & Snapchat
Measurement & Optimization
  • Introduction to Web Analytics & Facebook insights
  • General Social Media Reports
  • Introduction to Blogging & Blogging Practices
  • Optimization Techniques